As the presidential primaries heat up, I can’t help but see similarities between a president’s path to the White House and a musical’s path to Broadway. In presidential politics, it’s not enough to be smart and capable of running the country. Just as in musical theater, it’s not enough to be talented and have a [...]

Posted in Behind-the-Scenes, Politics of Musicals, The Business of Show Business No Comments »

Dear Make Musicals, Say you have a connection to a producer, literary manager or theater company and have been invited to send along some of your new musical’s material. Is there any appropriate way or time to follow up without being a pest? There would be exceptions to every rule, of course, but is there [...]

Posted in Networking in Musical Theater, The Business of Show Business 1 Comment »

We’re going to talk about your new musical’s sales pitch again today. If you think this isn’t hugely important, I implore you to think again. The words you use to describe your new musical could make or break your chances of success! A perfect example of this is a story my Broadway producer friend, Pam, [...]

Posted in Behind-the-Scenes, The Business of Show Business No Comments »

Today, I just have just one very important question for you: DO YOU OWN YOUR SHOW’S DOMAIN NAME? As in, www.insertyourmusicalstitlehere.com? If your answer is no, do it now. RIGHT NOW. It’s cheap, easy and absolutely vital to the future of your show. I recently did a random search of shows that have come across [...]

Posted in Behind-the-Scenes, The Business of Show Business 3 Comments »