Whenever, whatever and whoever you’re pitching, you’d be smart to tailor your proposal as a two way street. If you do, you may find yourself moving into the musical theater fast lane.
It’s easy to get so wrapped up in what YOU want, that you forget to think about the needs of the person you are pitching. And yet, the very best deals come out of win-win situations. Afterall, whether you’re a writer, artistic director, producer, director, actor, etc., we all need each other to survive.
But what can I give, you may ask?
Say you are pitching your new musical to a producer or theater…
- Perhaps someone on your writing team has a large facebook following and you can offer to share your great experience or promote the production to a wide fan base.
- Perhaps you have access to key artists who the potential theater company or producer is eager to get to know.
- Perhaps you can hold a master class, mentor a student, meet with their donors, etc. There are a million ways you can offer in advance to be a team player.
I’m not saying there always needs to be a quid pro quo, but this is a “give and take” business. So, before you spend all your time on the “take,” remember that you’ll move to the front of the pack if you also consider what you have to give.